Inspired by Erba Pura
£18any 3 for £36
Our long-lasting 50ml Erba Pura dupe — our interpretation of the Erba Pura profile, at extrait concentration.
Size
50 ml
Price
£18.00
UK delivery from £3.95.
Buy 3, pay for 2Qty
140+ Royal Platinum stores · thousands of happy customers
“The original” is the typical UK retail price (RRP) of the designer fragrance, which we are not affiliated with; ours is our own interpretation. Prices vary by retailer — checked October 2026.
Never tested on animals · Cosmetic-grade alcohol · Glass bottle, card box
The composition
The note pyramid
Top notes
The first impression — what you smell in the opening minutes.
Heart notes
The character — what the fragrance becomes as it settles.
Base notes
The trail — what stays on skin and fabric for hours.
A bright citrus opening bursts with energy before transitioning into a juicy fruity core. The base adds smooth vanilla and amber, creating a warm and long-lasting finish that feels both fresh and sweet.
- Free UK delivery over £35 · Royal Mail Tracked
- Dispatched same day on orders before 3pm
- 30-day returns on unopened bottles
Why this one
- 01Inspired by a popular niche fragrance.
- 02Fresh, fruity, and highly addictive.
- 03Strong projection and longevity.
- 04A natural choice for standout wear.
Who it's for
Perfect for those who want a bold, fresh, and attention-grabbing scent.
When to wear it
Ideal for summer, holidays, and daytime wear.
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